HomeMy WebLinkAbout01.13.2025 Anti Displacement CAC Meeting-Final MinutesSouth San Francisco Anti-Displacement Roadmap
CAC Meeting Summary, January 13, 2025
Community Advisory Committee: Meeting 1 Meeting Summary
Monday, January 13, 2025, 5:30-7:30 pm
South San Francisco City Hall
In Attendance
CAC Members Present
Mayor Eddie Flores (Chair)
Nora Alvarado
Michelle Alvarez
Bertha Benton
Marjorie Blen
Leslie Fong
Lee Ginsburg
Joe Napoliello
Jennifer Siegel
Greg Turner
Karla Vides
CAC Members Absent: Jahan Zandi
City of South San Francisco Staff Present
Alvina Condon
Geneva Mendoza
Elia Moreno
Tony Rozzi
Consulting Staff Present
Anna Gallicchio HR&A
Sulin Carling (by video) HR&A
Joey Goldman Kearns & West
Jennifer Vazconcelo Kearns & West
Interpretation Staff Present
Annabelle Garay
Noemi Gonzalez
South San Francisco Anti-Displacement Roadmap
CAC Meeting Summary, January 13, 2025
Call to Order
Joey Goldman from Kearns & West welcomed the Community Advisory Committee (CAC)
members and introduced the interpretation services. Noemi Gonzalez demonstrated the
interpretation equipment and emphasized the importance of interpretation services for
language justice.
Public Comment
The fioor was opened to public comment. There were no public comments.
Consent Calendar
Mayor Eddie Flores called the meeting to order, and Joey led roll call. Mayor Eddie
requested a motion to approve the December meeting minutes. Committee members
motioned to approve the minutes; the committee approved the minutes.
Group Agreement
Joey reminded the committee of the group agreements to:
• Respect all opinions: differences of opinion are both natural and valuable for the
CAC.
• Focus on the ideas and not individuals.
• Be respectful and thoughtful when we disagree (“Don’t yuck my yums.”).
• Be open to understanding others’ experiences and viewpoints.
• Be mindful of language interpretation needs.
• Express opinions and perspectives using "I" statements to avoid sounding
accusatory or confrontational.
• Encourage honesty while also being sensitive to others’ feelings and perspectives.
• Avoid interrupting others.
• “Step up and step back” to give everyone a chance to contribute.
Commercial Trend Analysis Presentation
Anna Gallicchio from HR&A provided a comprehensive overview of the Commercial Trend
Analysis as part of the South San Francisco Anti-Displacement Study. The analysis focused
on understanding displacement pressures on businesses over the past decade through
data and outreach to small businesses. The study aims to:
1. Assess displacement risk and identify challenges facing small businesses
2. Audit existing studies, policies, and programs
3. Develop an Anti-Displacement Roadmap with identifled policies and programs to
mitigate displacement pressures
Anna clarifled the types of displacement impacting businesses:
South San Francisco Anti-Displacement Roadmap
CAC Meeting Summary, January 13, 2025
• Forced Displacement: Circumstances where a physical or legal force requires
businesses to vacate their current location. This could be due to redevelopment or
landlords declining to renew leases.
• Pressured Displacement: A business leaves its space because remaining is
untenable due to rising rents or loss of customers as local demographics shift.
• Voluntary Displacement: Businesses that own their land are incentivized to sell
their properties due to an increase in property values, resulting in an economic
windfall for business owners, but a loss in jobs for employees. This appears to be
primarily occurring with industrial businesses in South City.
HR&A identifled trends across four major categories of businesses in South San Francisco:
• Research & Development (R&D):
o Often associated with life sciences and new projects.
o Includes smaller pharmaceutical companies and other research entities.
o The term "R&D" is sometimes used interchangeably with life sciences.
o Facilities are typically "Class A" buildings—high-end, newly constructed
spaces.
• Office:
o Involves standard office jobs in traditional office spaces.
o Differs from R&D in both purpose and building design.
• Industrial:
o Covers sectors such as automotive repair, maintenance, and construction
contractors.
o Broad category encompassing various operational and service industries
• Retail:
o Refers to commercial spaces where consumers shop.
o Includes general merchandising (e.g., Costco and other big-box stores).
o Encompasses a range of businesses, from mom-and-pop shops to large
retail chains.
o Played a signiflcant role in shaping South Beach City’s commercial
landscape over the past decade.
Key Findings
Anna discussed the impact of growth in R&D, rising rents, and site redevelopment on
industrial and retail businesses in South City. Over the past decade, R&D jobs increased by
115%, adding 11,800 jobs, while industrial jobs have declined.
South San Francisco Anti-Displacement Roadmap
CAC Meeting Summary, January 13, 2025
HR&A's analysis of trends in Lindenville and East of 101 revealed that East of 101 has
experienced signiflcant R&D and office space growth, with over 90% of such space located
there. Since 2014, nearly 1 million square feet of industrial space has been demolished to
accommodate new developments.
In contrast, Lindenville lacks substantial R&D and office space, though the Southline R&D
campus, which will add 2.8 million square feet of Class A R&D space, is under
development. Industrial space there has also been cleared for new buildings.
The job landscape is shifting towards R&D positions, which pay more but require a four-
year degree, an education level that only 39% of South City residents possess. As a result,
industrial jobs—in higher supply and paying about $50,000—are declining, with R&D jobs
offering nearly triple that pay but requiring higher qualiflcations. Between 2014 and 2024,
South City added 6.7 million square feet of R&D and office space while losing 1.2 million
square feet of industrial space.
Anna shared key flndings from HR&A’s interviews with an industrial business, two small
R&D organizations, and several industrial/R&D brokers.
• Industrial
o Highlighted importance of industrial businesses serving the city and
providing blue collar jobs
o Signiflcant R&D development has driven up industrial rents and property
values
o Industrial businesses that rent are getting squeezed out
o Some industrial businesses that own their properties are selling and
relocating outside of South City
• R&D
o Location in South City allows access to a strong R&D cluster and a broad
talent pool across peninsula
o For small businesses, access to affordable/incubator space in South City
has been valuable
o Demand for R&D space is slowing as VC investment has slowed; newly built
space is slower to lease
Committee members clarifying questions, and comments about the presentation:
• Leslie Fong asked about the number of people displaced due to industrial space
demolition for new R&D and office spaces.
South San Francisco Anti-Displacement Roadmap
CAC Meeting Summary, January 13, 2025
o Anna committed to providing data later and noted workforce shifts would be
discussed further in the presentation.
• Mayor Eddie pointed out that many industrial businesses left or closed for reasons
not directly tied to South San Francisco's changes.
• Leslie highlighted challenges for industrial workers transitioning to R&D, as many
lack the advanced degrees required for these roles. She expressed concern about
how highly specialized workforces infiuence policies affecting local working
families, despite not refiecting the community’s makeup. She also asked about how
South San Francisco compares nationally in terms of costs and industrial
movement. She noted that high wages on the Peninsula may not attract businesses
due to the equally high cost of living.
o Anna responded that she did not have industrial data at hand but could
provide industrial rent comparisons for the area, including state-level data,
to give more context.
o Anna talked about the migration of industrial businesses to areas with lower
rents, like the East Bay. She also explained that R&D demand is driving up
land prices, contributing to the shift.
• Joe Napoliello noted that upzoning East of 101 increased land prices, making
industrial uses less viable and pushing businesses to the East Bay or Central Valley.
• Leslie suggested that zoning policies could manage industrial shifts and mitigate
traffic congestion caused by long commutes.
Commercial Trend Analysis Discussion
After a short break, Joey welcomed committee members back and opened the fioor for a
group discussion based on HR&A’s presentation. Joey asked committee members to think
about changes they have seen in South San Francisco, and some shared their observations
in the discussion.
Discussion questions and key points from the conversation include:
1. Have you observed small businesses in South City closing or being displaced? What
types of businesses and where?
o Members shared observations of closures, relocations, and displacement
among small businesses, especially mom-and-pop stores, citing speciflc
examples like a barbershop and a sushi restaurant on Grand Avenue, and the
closure of Lowe’s.
South San Francisco Anti-Displacement Roadmap
CAC Meeting Summary, January 13, 2025
o Other notable examples included businesses near the Mercedes dealership
being displaced to make way for new developments, closures of restaurants
like Brothers, and businesses adjusting their hours and location.
o Members expressed concerns about how rising rents, reduced foot traffic,
and broader market changes have negatively impacted these businesses.
2. What challenges may have caused these businesses to close or move?
o Rising rents and the high cost of doing business were noted as major
challenges, often pushing businesses to relocate to more affordable areas
like the East Bay or Central Valley.
o Lack of long-term rental contracts and increasing operational costs further
strained local businesses. For example, a member talked about new
businesses like an Asian restaurant on Grand Avenue that struggled to
sustain operations without guaranteed foot traffic.
o Some members highlighted the natural evolution of businesses, with older
owners retiring or being unable to adapt to market shifts, such as
transitioning to new industries like R&D or technology.
3. Does the data showing a shift from blue-collar to white-collar jobs in South City
align with changes you’ve seen?
o Members noted a clear transition in South San Francisco from a historically
blue-collar identity to a more white-collar, R&D-focused economy.
o Concerns were raised about how these changes have reduced opportunities
for local residents who lack the specialized skills or education required for
white-collar roles, emphasizing the need to protect and support the blue-
collar workforce.
4. What stood out to you? Was there anything that surprised you?
o Members expressed surprise at the stark data showing a loss of industrial
space and a growing focus on R&D. This shift has signiflcantly altered the
city’s workforce, land use, and community dynamics.
o Discussions also highlighted how certain areas, such as east of 101, feel
disconnected from the rest of the city, with retail spaces catering more to
commuters than local residents.
5. What amenities and business types would you hope to attract to South San
Francisco?
South San Francisco Anti-Displacement Roadmap
CAC Meeting Summary, January 13, 2025
o Suggestions included clothing stores, late-night dining options (e.g., food
trucks), more pop-ups, cocktail bars, and family-friendly venues to create a
vibrant downtown experience.
o Members emphasized the importance of attracting businesses that cater to
both blue-collar workers and the growing white-collar workforce to maintain
a balanced and inclusive community.
6. What other questions do you have?
o Members raised questions about how the City plans to address commercial
displacement and support legacy businesses.
o Suggestions were made to implement long-term strategies, to create
resources and protections for small businesses while enhancing the city’s
overall infrastructure and marketing.
Outreach Discussion
Joey asked committee members for ideas on effectively connecting with South San
Francisco communities to gather feedback on city initiatives.
Committee members’ responses:
• Greg Turner suggested revitalizing the Orange Park Farmers Market and
incorporating a night market in downtown South San Francisco. Greg emphasized
that transforming the farmers market could be a major step for the city and shared
that many residents in his building have expressed interest in both night markets
and farmers markets as key attractions.
• Leslie proposed a monthly showcase to highlight local restaurants and businesses,
which could bring more foot traffic downtown. Leslie suggested publicizing specials
and including retail businesses like a hardware store to increase visibility and
community engagement. Leslie emphasized that featuring one restaurant and one
small business per month could add vibrancy to the area.
• Marjorie Blen recommended conducting a survey targeted at families with children
in the school district to gather insights on their preferences. Marjorie suggested
questions like, “What kinds of retail businesses would you like to see?” and “Have
you considered becoming a small business owner?” Marjorie noted that this
approach could provide valuable data while encouraging more local engagement in
South San Francisco.
• Mayor Eddie advised directly addressing the school board to encourage them to
hold fundraisers in South San Francisco instead of other cities. He also asked for
more details about the logistics of community tabling, including how to make the
setup effective and engaging for residents.
South San Francisco Anti-Displacement Roadmap
CAC Meeting Summary, January 13, 2025
• Joey clarified that that tabling events could include posters and boards explaining
the City’s efforts to reduce displacement. The setup would allow for interactive
exercises to gather input on what residents value about the city and what changes
they’d like to see. Joey emphasized that the goal is to broaden community input for
study.
• Sulin Carling from HR&A, provided an update on discussions with the Chamber of
Commerce and the Renaissance Center, which offers small business support
services. Sulin announced that findings from a review of existing resources and City
policies would be shared in future meetings to identify gaps and opportunities for
mitigating displacement.
• Mayor Eddie praised the CEO of the Chamber of Commerce for creating more
inclusive programs, such as a bingo card event during "Santa Comes to Town,"
which boosted foot traffic downtown. Mayor Eddie highlighted the Chamber’s active
promotion of businesses and suggested inviting the CEO to a future meeting to
discuss additional ways to support local businesses.
• Lee Ginsburg suggested promoting South San Francisco events to neighboring
cities like Millbrae to attract a broader audience. Lee noted that tapping into high-
Asian demographics in nearby cities could bring new visitors to the area.
Meeting Schedule and What’s Next
Joey encouraged committee members to continue sharing ideas for public outreach events
or opportunities to gather community feedback. Joey reminded members about the next
meeting on February 3rd [changed after the meeting to February 4], which will focus on
residential policies.
Anna previewed the next meeting’s focus on residential programs and policies, which will
include an overview of City, County, and State initiatives. The discussion will establish a
baseline for future policy considerations.
Mayor Eddie promoted the upcoming Lunar New Year Night Market on February 7th as a
community-building event and assured that public safety measures would be in place,
while Joey distributed fiyers for the event. He also announced Coffee with the Mayor
events, or "Cafécito” with the Mayor, at six different local businesses in South San
Francisco. The flrst is Saturday, January 18 at 10:00 am at Antigua. The next event will be at
Starbucks and other locations across the Council Districts. Committee Members are
welcome to attend.
The meeting concluded at 7:37 pm.